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Privacy Policy

Last updated: March 23, 2026

1. Introduction

Hema ("we," "our," or "us") operates the tryhema.com website and AI visibility platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

2. Information We Collect

Personal Information: When you create an account, we collect your name, email address, company name, and billing information.

Usage Data: We automatically collect information about how you interact with our platform, including pages visited, features used, and session duration.

Analytics Data: We use PostHog, Microsoft Clarity, and Vercel Analytics to understand usage patterns and improve our service.

3. How We Use Your Information

  • Provide, operate, and maintain our AI visibility platform
  • Process your transactions and manage your subscription
  • Send you service-related communications and updates
  • Improve and personalize your experience
  • Analyze usage patterns to enhance our features
  • Detect and prevent fraud or abuse

4. Data Sharing

We do not sell your personal information. We may share data with trusted third-party service providers who assist us in operating our platform, including payment processors (Stripe), email services (Resend), and analytics providers. These providers are contractually obligated to protect your data.

5. Data Security

We implement industry-standard security measures including HTTPS encryption, secure authentication, and access controls. Your data is stored on secure cloud infrastructure with regular backups.

6. Cookies

We use essential cookies for authentication and session management, and analytics cookies to understand how visitors use our site. You can control cookie preferences through your browser settings.

7. Your Rights

You have the right to access, correct, or delete your personal data. You can export your data or request account deletion by contacting us at hello@tryhema.com.

8. Data Retention

We retain your personal information for as long as your account is active or as needed to provide services. Upon account deletion, we remove your data within 30 days, except where retention is required by law.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new policy on this page and updating the "Last updated" date.

10. Contact Us

If you have questions about this Privacy Policy, please contact us at hello@tryhema.com.